The Practical Benefits of Using Social Media for Business


Business is tough. It makes sense that you want to maximize the benefits of your work. The fact is, there simply isn’t enough time to spend on things that aren’t going to help your bottom line. Yet, the questions come up a lot. Are you on Twitter? What’s your Facebook page? You do have one, since […]

Social Media Testing Results from 15 Businesses Paying Attention


If you’re not using some type of social media testing, you’re not paying attention. Some companies are just plain good at social media – or are they? For companies using social media, testing should be a crucial component of an overall strategy. This shouldn’t be a surprise to you. I would even argue that, among […]

18 Insider Social Media Engagement Ideas From the Pros

social media engagement ideas

Searching for social media engagement ideas you can use to communicate with your customers? Check out these helpful tips from 18 industry professionals! Do you know who is following your company blog and social media accounts? Are you looking for ways to reach out to your brand advocates? If you want to communicate better with […]

Using Facebook for Real Estate Marketing Can Be Totally Awesome


If you’re not using Facebook for real estate marketing, let these big real estate agencies show you how! 50% of consumers value a brand’s Facebook page more than its website. So what you post there, is who you are. Bossypants at BuzzFarmers, Amanda MacArthur, recently told me the story of how she almost went for a real estate […]

Promoting Blog Posts Made Easy: Why We Love CoSchedule


If you understand the importance of promoting blog posts, consider transitioning to CoSchedule If you’re reading our blog, I’m going to assume you either work with content regularly or you’re trying to learn everything you can about writing and promoting blog posts. I’ll be completely honest with you: Before I started working in the world of […]