Marketing Genius is a series created by BuzzFarmers to give virtual high-fives to anyone who develops a unique (and brilliant) marketing idea worth talking about. When Heineken took a step back from their holiday marketing and considered that it’d be really easy to tell people to “Drink Heineken” but harder to convince them to actually do…
Marketing Genius: How Urban Daddy Gets Readers On Every List
UrbanDaddy brings elitism down to the middle class, bringing you exclusive deals that are amazing, always impulsive and incredibly splurge-worthy. Being on their email list reminds you (daily) of all the wild things you could be doing out from behind your desk, like eating dinner in Vegas at a private chef’s table that dangles 160…
Marketing Genius: AppSumo’s Secret “Like” Button
Marketing Genius is a series created by BuzzFarmers to give virtual high-fives to anyone who develops a unique (and brilliant) marketing idea worth talking about. AppSumo is one of the few “daily deal” emails I look forward to and still subscribe to. In their own words, “This fat-ass Sumo sends you one MASSIVE money-saving deal on tech…
Jonathan Edwards Vineyard/Winery Harvest Festival in 78 Seconds
Jonathan Edwards Winery was recommended to us highly by one of the wine club members. “The closest thing you’ll get to Napa,” Robert told us. Finding that incredibly hard to believe, Patrick and I ventured to JE the following weekend.
[VIDEO] The Mequoda Summit East in 60 Seconds
I’ve been attending, speaking at, and teaching workshops for the Mequoda Summit since 2007ish. If you’re unfamiliar with Mequoda, it’s probably because you’re not a magazine, newspaper or newsletter publisher. If you are, then you’re likely one of tens of thousands of publishing professionals who look to them for research and guidance on what’s working in online publishing.
Chicago Tribune on Twitter: The Case Study That Backs Up Engagement
While @ChicagoTribune is ranked 8th in terms of Twitter followers for national newspapers, they actually rank #2 with a more personal account called @ColonelTribune. The @ColonelTribune account is architected to serve the average news-reader and isn’t catering to the news junkie that subscribes to newspaper feeds as a replacement to their RSS feed.
Wasp Marketing: Why Wasps Make Great Internet Marketers
Imagine if wasps flew around in little pea coats, striped pants and tiny top hats instead of going around stinging people. Wasp marketing could be the new thing—they’d just fly around whispering Internet marketing tips in people’s ears and the world would be blessed with great websites and optimized content. Unfortunately, wasps are too busy…
PodCamp Boston 2010 in 73 Seconds & 1392 Words
This weekend a couple of us left the BuzzFarm for the big city and stayed in Cambridge, MA for Podcamp Boston 5. We have a combined total of having attended 7 Podcamps in both Boston and New York and whole-heartedly agreed that this event was the best one yet.
“Launching BuzzFarmers” or “Podcamp Bound”
Over the next week or so, we’re getting the flamethrowers ready and the tumbleweeds rolling in order to launch BuzzFarmers. It’s been a labor of love with people who have previously been working on separate social media, design, and online marketing projects – all coming together for the “greater good”. Or, in other words, we’re…
Best Search Engine Submission Tools
On some farms, they just throw typewriters into haystacks. The villagers come and they forage for the typewriter. Then they go home, write a novel, and toss it into another haystack. Eventually someone finds the novel, and if they like it, they read it, if they don’t they just keep on throwing.
- Half of the amazing restaurants down here in Homosassa don't even have websites. So badly want to pro-bono some web marketing for them.May 19, 2012 - 1:03 AM
- Oof, another good one bites the dust. http://t.co/2hwIevxY RIP @logansqkitchen :( #somebodyfixthisMay 18, 2012 - 11:05 PM
- The secrets of word-of-mouth marketing (WOMM) aren’t secrets at all -- http://t.co/Ko4PUz94 #wom #wommMay 18, 2012 - 9:30 PM
- Here's a good laugh for any biz who's ever been reviewed on @Yelp! http://t.co/8iEdUgbuMay 18, 2012 - 9:21 PM
- "every customer subscribes to WII FM – What’s In It For Me?" - 12 Things Customers Should Be Saying About Your Business http://t.co/2k5dVuewMay 18, 2012 - 8:45 PM